If all you want to do is order a ticket on line, fly with very little baggage, and have little to no hassle in the whole procedure, it's not a bad airline to fly. And ticket prices are low -- if you're able to make your schedule match theirs. It worked for me every month last year. But if you need something outside of the parameters of ordering tickets yourself -- well, it will cost you! Let me explain.....
Last summer, my flight on a Weds night was cancelled, and rescheduled for Thursday morning. Travelers were issued a $100 voucher for their troubles, to be used within the next year. Ok, that was nice of them. However. You cannot use this voucher when you book your ticket on their website. So you call, and they tell you there is a fee of $14.95 each way if you choose to purchase your ticket over the phone. (So if you're keeping up with the math, your voucher is now only worth $70). And of course, every person's time is worth something. I waited on the phone for 30+ minutes on Sunday, but never spoke with an agent. So I decided that it would be worth my time to swing by the airport on the way home and purchase my ticket (there is no fee if you purchase your ticket at a counter.)
Allegiant Airlines works, but ONLY if you're willing to work within their parameters -- there is no extra service, nothing done outside of their limitations. Services are extremely limited. If they expect to make it to the big time, they need to work on the Customer Service aspect of their business. :/
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